Hi, I'm Anterdeep

I design thoughtful digital products, because figuring out the interface shouldn’t be the hardest part of your day.

I shape user journeys through deliberate UX decisions and use AI-assisted workflows to explore, prototype, and refine the UI.

About me

Clear thinking first. Careful craft all the way through.

I’m Anterdeep Singh, a product designer focused on mobile apps and SaaS products. My expertise spans UX strategy, information architecture, interaction design, UI design and prototyping.

I combine user research with product thinking to uncover friction, challenge assumptions and shape practical solutions. I pay particular attention to unclear choices, unnecessary steps and the edge cases that can break an otherwise good experience.

I work with product and engineering to create accessible, consistent experiences that balance user needs, business goals and technical constraints.

The goal is simple: help people spend less time figuring out the interface and more time doing what they came for.

How I approach UX

I start by asking where people hesitate, what they misunderstand and what makes a task unnecessarily difficult. I combine user research with product thinking to define the problem and weigh trade-offs across user needs, business goals and technical constraints. Through information architecture, interaction design and prototyping, I explore clearer paths with accessibility and edge cases considered from the start.

Where AI fits in my workflow

I use AI to shorten the distance between an idea and something I can evaluate. It supports research synthesis, ideation and rapid prototyping, helping me explore alternatives and identify potential gaps in user flows. I check its outputs against source material, user needs and technical constraints. AI suggestions remain hypotheses until validated; I take responsibility for the final design decisions.

Claude Codex Perplexity NotebookLM Midjourney
  1. 1

    Discover

    Understand users, the business context and technical constraints through research and collaboration.

  2. 2

    Define

    Turn findings into a clear problem, focused priorities and meaningful success criteria.

  3. 3

    Explore

    Map journeys, sketch alternatives and assess trade-offs with product and engineering.

  4. 4

    Design & Validate

    Develop accessible interfaces and prototypes. Test assumptions with users and refine the experience.

  5. 5

    Deliver & Improve

    Support implementation, review quality and use real-world feedback and results to guide improvements.

The process adapts to the project, with collaboration, research and iteration throughout.

What I bring to a team

Information architecture User flows Interaction design Prototyping UI design Wireframing User research AI-assisted design Usability thinking Figma
Open to full-time product design roles

Let's build something meaningful.

Hiring a product designer, building something new, or looking to discuss a design challenge? I’d love to hear from you. I typically respond within a few hours.

Get in touch